Ignite has produced experiences that have brought its clients’ brands, products and services to life since 1997, writes Simon Tracey, senior account director, Ignite. For the FIFA Club World Cup in the UAE in December in 2009, the agency won three briefs from the Local Organising Committee (LOC): the events programme for the tournament: an experiential shopping centre tour; the opening, closing and awards ceremonies; and the design, development and management of fan zones. Ignite London is an award-winning global marketing agency specialising in experiential marketing, music and entertainmentThe agency works with high-profile brands to build lasting relationships with consumers and employeesIgnite is an expert in harnessing the power of content, both branded and user-generatedRead MoreSearch News
The visa requirements for companies providing goods and services to Brazil are outlined for MEI readers by ASG Immigration's Cameron Stone. Brazil has what could be described as a ‘visa-national system’ in place for visitorsSome nationalities that are usually in the ‘non-visa national’ category, are actually ‘visa-nationals’ in the case of BrazilThere are current visa categories relating to entry for major eventsRead MoreSearch News
Construction and upgrades on all sport competition venues for the 2010 Olympic and Paralympic Winter Games have been completed on time and within the C$580m budget. Athletes are now training and competing in the venues in preparation...
Preparations for the 2014 FIFA World Cup have been slammed by FIFA, who has said that "it is amazing how Brazil is already late", which will set alarm bells ringing among officials monitoring Rio de Janeiro's early preparations for...
Doha is the capital city of the state of Qatar. Located on the Persian Gulf, Doha is Qatar's largest city, with over 80% of the nation's population residing in Doha or its surrounding suburbs, and is also the economic centre of the...
This area provides coverage of the numerous events taking place globally. In each case, the events have the potential to be truly transformational for the bid and host city. For those seeking to win business, it is vital to stay in...
With the 2010 Olympic Winter Games in Vancouver BC only months away, US cable company Comcast has unveiled a unique, new advertising and integrated marketing campaign that features some of Washington state's winter athletes and benefits...
The Indian Premier League and Board of Control for Cricket in India (BCCI) have issued a public advisory notice amid concerns surrounding the impact of ‘ambush marketing’ on the tournament.
